Evisu’s planned SoHo store has been nixed. [The Shophound]
House of Zegna concept store opens in Milan. [Wallpaper]
ADAM is set to open in the Meatpacking District [Racked]
Evisu's planned SoHo store has been nixed. [The Shophound] House of Zegna concept store opens in Milan. [Wallpaper] ADAM is set to open in the Meatpacking District [Racked] Read More
The New York Times has an article about the presence of footwear websites that allow customers to create their own products.
Companies such as vans.com and nikeid.com are allowing consumers to choose colors, materials and designs that fit them.
Customization and adding your own unique spin on things is what the people are gravitating to at the moment. Savvy consumers want to stand out from other people and they will go that extra step to be the only one with a certain item.
“The biggest attraction is the ability to shock…You want a pair that people notice so they ask you: ‘Where did you get those?’” said hip-hop disc jockey known as Clark Kent, of Brooklyn. Kent has designed over 350 pairs on the nikeid.com site.
These sites allow anyone to be the designer of their footwear. You can read more here.
If the Shoe Fits, Wear It. If Not, Design One That Does [NYT]
The New York Times has an article about the presence of footwear websites that allow customers to create their own products. Companies such as vans.com and nikeid.com are allowing consumers to choose colors, materials and designs that fit them. Customization and adding your own unique spin on things is what the people are gravitating to at the moment. Savvy consumers want to stand out from other people and they will go that extra step to be the only one with a certain item. “The ... Read More
Suzy Menkes interviews Tom Ford, creator of the Tom Ford Group at the Supreme Luxury Conference in Moscow.
Suzy Menkes interviews Tom Ford, creator of the Tom Ford Group at the Supreme Luxury Conference in Moscow. Read More
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